AI Insights · Timothy · January 2023
Top 5 Social Apps on Android in Israel Q4 2022
In Q4 2022, the top 5 social apps on Android in Israel showed varied performance in weekly downloads, revenue, and active users. Here are the key insights from Sensor Tower data.
In Q4 2022, the top 5 social apps on Android in Israel displayed diverse trends across weekly downloads, revenue, and active users. Here is a detailed look at their performance based on data from Sensor Tower.
Facebook from Meta Platforms, Inc. saw a steady increase in weekly revenue, peaking at approximately $3.4K in mid-December. Weekly downloads fluctuated, starting at around 11.4K in late September and ending the year at about 9.8K. Active users remained relatively stable, with a slight decline from 3.6M to approximately 3.5M by the end of December.
TikTok from TikTok Pte. Ltd. experienced significant weekly revenue, reaching a high of approximately $138.7K in the last week of December. Downloads decreased from about 14.8K to around 10.9K over the quarter. Active users showed a slight downward trend, ending the quarter at approximately 2.9M.
Instagram from Instagram demonstrated a modest increase in weekly revenue, peaking at around $293 in late November. Downloads saw a general decline, starting at 13.8K in late September and dropping to around 8.9K by the end of December. Despite these fluctuations, active users remained consistent, hovering around 3.6M throughout the quarter.
TikTok Lite - Save Data also from TikTok Pte. Ltd., did not generate any revenue during this period. Downloads varied slightly, beginning at 6.8K and ending the quarter at around 6.7K. Active users remained stable, fluctuating around the 110K to 120K mark.
Me - Caller ID & Spam Blocker from NFO LTD showed a notable increase in weekly revenue, peaking at around $10.1K in mid-December. Weekly downloads were relatively stable, starting at 4.3K and ending at approximately 5K. Active users saw a slight increase initially but ended the quarter with a decline from around 669K to approximately 661K.
For more detailed insights and data, visit Sensor Tower.